If you’ve used a rank tracker, you’ve seen settings like depth or num=100. That tiny option decides how much truth you actually see in your SEO results.
1 Page = 10 Results
Google shows 10 results per page by default. When a rank tracker runs at depth = 10, it only checks page one. If your site sits at position 14, 27, or 64, a shallow check won’t see it—so it may report “no ranking” even when you’re climbing.
Setting num=100 means your tracker looks through the first 10 pages (100 results), giving a complete picture of where you actually stand.
7 Hard-Hitting Reasons Everyone Should Track Deeper
1. You’re Probably Ranking — Just Not on Page One (Yet)
Most sites already appear somewhere in the top 100. If you only check page one, you’ll think you’re invisible when you’re actually in motion.
2. You Can’t Improve What You Don’t See
Knowing you’re #48 is the first step to becoming #8. You can’t optimize for keywords your tracker never reports.
3. Page-Two Traffic Still Exists (and Converts)
It’s smaller, but real—especially for long-tail or local intent. Some searchers scroll deeper when they’re serious about buying.
4. Google Tests Constantly
Sites often bounce between pages 2–5 before breaking through. Shallow tracking misses these test surges and early signals.
5. Competitors Aren’t Standing Still
Deeper tracking reveals who’s quietly gaining beneath you—the ones likely to displace you next.
6. Long-Tail Wins Start in the Shadows
Your highest-converting keywords might begin at position 60 and climb fast. Without deeper data, you’ll notice months too late.
7. The Trend Matters More Than a Snapshot
Momentum beats a single rank. Seeing movement like 87 → 52 → 26 → 11 tells you the strategy is working long before a #1 badge appears.
Why This Suddenly Got Way Cheaper
Until recently, tracking 100 results meant sending 10 separate requests — one per page — which made deep data slow and expensive.
Now, thanks to DataForSEO’s latest update, depth 100 is handled in just 2 requests (the first page + the next 90 results) — all for one flat rate of $0.00105 per keyword.
That means you can finally see all 10 pages of results — for roughly the same cost as checking page one — making deep tracking practical for everyone.